As a game of skill, SEO is enjoyed for its complex strategies, unexpected change in algorithms, and atmosphere of friendly competition. While the objective of an SEO Contest is to challenge the skills of each competitor, our ultimate goal is to ensure that every participant have an excellent learning experience. It is this attitude that SEO Contest uWelcome2019 wishes to emphasize during the 2019 season.

Regardless of the size of the prizes on the line, adherence to the Spirit of the Contest helps to ensure that all participants, including competitors, spectators, and event staff have an enjoyable experience. This spirit should guide the conduct of competitors as well as SEO Professors as they interpret and enforce the rules.

The SEO Contest uWelcome2019 comprises the following tenets:

Fun: SEO is an art, and as an activity that demands technical knowledge but also a lot of creativity, it should be fun for all parties involved.

Fairness: Contests cease to be fun when competitors break the rules to achieve victory. An honored SEO specialist should prefer to lose the competition than to win by cheating.

Honesty: Competitors should strive to act honestly while participating in the competition. If a competitor inadvertently breaks a rule during a competition and becomes aware of the error before their opponent or a judge does, that competitor should make the opponent and the judge aware of the misplay.

Respect: Competitors, spectators, and staff should be treated with respect. No bullying (on-line or off-line) will be tolerated during the competition.

Sportsmanship: Winning or losing with grace is vital to the enjoyment of the tournament.

Learning: Competitors should strive to help each other increase their skills. Discussing strategies, offering tips, or constructively critiquing their decisions after the competition has ended helps both participants to become better players.

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